Thursday, October 8, 2009

HOW TO: get more catering orders for your restaurant.


To get more catering orders we must first understand who our customers are.
They are office managers/ admins who need to order for the rest of the employees. Let's put ourselves in their shoes and try to figure what problems they may face and how to make it easier to order from you.

Problems:
1.Not sure what to order: The user is new to your restaurant and they are not familiar with your menu.

2.Not sure how much to order: They are ordering for ALOT of people. It will be hard if they do not know generous your servings are.

3.Budget.

Solution:
Quik Catering! That's what we call it at GetQuik but basically it's just a catering option for customers.

The whole idea of Quik catering is to come up with a PER PERSON MEAL OPTION.

So at $X per person the customer will get:
appetizer
entree
rice/naan/noodles/other staples
dessert
*add or remove category from the list above depending on your cuisine type and cost

tips:
1.Have multiple product options in each category e.g. for appetizer there's 5 types of appetizers to choose from. Same for entree, dessert etc.

2.Multiple price point to fit their budget e.g.
at $9 per person you get
1 appetizer 1 entree
but at $10 per person you get
1 appetizer 2 entree and dessert
it's always good to have around 3 pricing points.

3.You can charge extra if certain dish are more costly to make e.g. you can charge $1 extra if the customer chooses a salmon dish instead of a beef, pork or chicken dish.

Advantages:
1. A chance to showcase your popular products!
2.Customer enjoy variety!
3.Customer have enough food to go around!
4.Customer stays in budget!

In a nutshell, the customer will be able to order from you with much ease. And that's how you can get more catering orders for your restaurant.

Once you've come up with your Quik Catering option, just fax to 408.519.6716 or email to support@getquik.com! We will add it to your exisiting menu!

Monday, October 5, 2009

GetQuik Goes to Hollywood

As they say on AI, "we're going to Hollywood!"

Clean air, easy commutes, and the quiet life... uhmmm...

We have had Los Angeles in our sites for some time, and we are finally ready for the bright lights.

We are currently in the process of registering West Hollywoodish restaurants, and have gotten off to brisk start.

Here are the first SoCal restaurants:

88 Chinese & Sushi - Los Angeles

88 Chinese & Sushi - Sherman Oaks

Anarkali Indian Restaurant - Los Angeles

Best of Mediterranean - Hollywood - Los Angeles

Best of Mediterranean - Los Angeles

China Chef - Los Angeles

Crown of India - Los Angeles

East Indian Grill - Los Angeles

Mahalo Hawaiian BBQ - Los Angeles

New York Pizza - Laguna Hills

RoRo's Chicken - Hollywood

Star of India - Los Angeles

Many more to come in the next few months. Stay tuned.

Get Webified 2.

Now you've got your GetQuik website for your restaurant, what's next?

Well here's 10 ideas to promote the website so that you get the most out of your investment:

1. POS - If you have a POS (point of sales) system, just add "Order Online at (insert website URL).com" after the "Thank You" message in the receipt.

2.MENUS - Add "Order Online at (insert website URL).com" on your menus. This is effective for take-out menus in particular because some customers prefer to order online.

3.TAKE-OUT BOXES - Print "Order Online at (insert website URL).com" to your take-out boxes. *tip: you could use stickers instead if you do not print your own take-out boxes. This applies to plastic bags, utensil wrappers etc as well.

4.SIGNAGE - Display "Order Online at (insert website URL).com" at your POS register. You can include "Order Online at (insert website URL).com" on your window and main signages also.

5.NAME CARD - Add the website url to your name card. Web presence is healthy for your restaurant's image.

6.EMAIL - If you have a mailing list of your customers, let them know that they could order online!

7.YELP - Update your Yelp profiles to let your fans know that you now have your own website with order online capability.

8.MAPS - Update your Google Maps and Yahoo Local information with your own website URL. Makes it really easy for people to find you Google and Yahoo.

9.YELLOW PAGES - There's still people using this!

10.ADWORDS - Buy Google Adwords and link it to your website to reach an even greater audience.

Oh don't forget to tell your customers about the website yourself!

Most of these ideas are straightforward and DIY friendly but there are some which are more technical intensive e.g. Google Maps, Yahoo Local, Google Adwords etc. We would be more than glad to help you out in these areas if you have a GetQuik Restaurant Website with us. Just drop us an email at support@getquik.com