Twitter Case Study - Midpoint Observations

The #Pizza2Stanford tweet project has been fantastically weak. It is pretty hard to give away a free pizza after all. As Peter observed, we do not have enough followers, and more importantly we do not have followers who are "key influencers".

So to date, we have had a GRAND TOTAL of 6 qualified tweeters after 5 weeks of the program. We are trying a few experiments to see if we can get some more tweets before we wrap up the program.

At this point, it seems that Twitter is a very short tail dominated network. Those with a strong follower base are able to have a major impact with a few tweets. Tweets transmitted from the long tail seem to be failing on deaf ears. If a tree falls in the forest and no one hears it...

5 down, 5 to go.