Tartine Bakery is an example of a business where the steak is the sizzle. Pastry chef Elisabeth Prueitt and her husband started this bakery in 2003. The location and store are nothing special, although classy and comfortable enough. There is a window on Guerrero Street of the store where you can see the bread, desserts, and pastries being made.Prueitt is an accomplished pastry chef who has received raves from such famous chefs including Alice Waters and Alaine Ducasse. In a weekend morning, expect a long wait in line before you can get your hands on a delicious pastry. The prices are reasonable and attractive enough to keep a steady stream of business flowing throughout the day.
With all the competition for pastries, desserts and sandwiches, what makes Tartine special? The food quality and the genius of Prueitt is what makes Tartine exceptional. It is rare that you find 5-star quality pastries and desserts at bakery prices. The fact that the bakery is in the blue-collar Mission district is interesting as well. It proves that appreciation of high-quality food, as Starbucks proved with coffee, is universal. The success of Tartine may encourage other elite pastry chefs to get out of the kitchen's of their 5-star restaurants and starting their own storefronts.
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